Before purchasing some fine quality Caviar you might find yourself asking… why is Caviar so expensive?

One of the most shared understandings about Caviar is its price tag. Whether you know everything about it or nothing, it’s pretty common knowledge that Caviar is “expensive.”

I use quotations because I feel the term “expensive” is subjective, but since I’m a broke 20-something, the word expensive suits perfectly.

Now… why is it so expensive? Some people may say its price is a result of its position as a status symbol, but there is actually a lot more that goes into it.

The first major attribute to the cost is one that is often overlooked, that is the gestation period for sturgeons. While it takes, depending on the species, two to four years for a salmon to reproduce, it takes sturgeons roughly eight times that long to reproduce, clocking in somewhere between 15 and 20 years before the first spawn.

The second reason for its high price tag is due to its scarcity. During the 19th century, Caviar became wildly popular which eventually led to overfishing and near extinction for the different species of sturgeon. This resulted in a government ban on fishing wild stock of sturgeon.

The ban had been placed, but the people were hooked. Farms started popping up across the world, but the new system of farmed Caviar brought on a whole different set of costs – cost of providing clean water supplies and a sufficient habitat for the fish as well as cost of providing food and treatment if the fish gets sick. In the end, the high price tag is to offset the high cost of production.

However, there is always the option to go with Roes (Salmon, Trout, Whitefish, Bowfin, etc.) which are much more affordable – usually coming in at less than $10 an ounce.

Whether you choose our Roes or our genuine Persian processed Sasanian Caviar makes no difference, use it to make an experience. Get your friends together, enjoy some fine spirits and dig in to your Caviar!